Monday, 14 April 2014

Amber Haddock "Capital not supplying enough houses - report"

Amber Haddock “Capital not supplying enough houses-report”.

Blog 12
James Weirs article published by the dominion post forecasts how Wellington the capital city is not supplying enough new houses with over 1200 houses in shortage. Auckland shows that it is the highest city in New Zealand with the shortage in new houses reaching over 13,000 for the current demand. 1370 new houses were built in Wellington that did not meet the demand of housing needing to be an extra 27% however Auckland needed to increase property build by 53% to meet the increases in housing demands to date. Whilst evidence of Wellington demanding new houses there is no urgency among buyers that is extremely evident, an apartment developer described the demand as “solid demand”. In the past decade in Wellingtons CBD has increased from about 6700 to 13,000 living in town. With the housing demand being in the cities CBD this means apartments and office buildings revamped have been the major contributing factor in houses built over the past 10 years. The further development of apartments and office building revamps has said to be a positive trend in the property market as is taking pressure off transport, resources and car parking.

A local economist stated that the opinion on house shortages may not be exact, as the age of people living in apartments and in town is younger/ middle aged people who tend to have more people in a house rather than older people who tend to have fewer people in there houses (Foster). Foster does agree there is a shortage of housing to an extent as opposed to the growing population. Harcourt’s managing director Matty Scott said that there is no land available for houses in the demanded locations such as Wellingtons CBD apart from high rises and apartment buildings. The Reserve Bank of New Zealand have introduced speed limits on low deposit loans which in turn had reduced buyer interest. Scotty states that if there were to be a 1200 housing shortages in Wellington this was not evident in buyers as supply and demand seemed to be fairly balanced.

Main focus point featured in the article: Wellington and Auckland are in shortage of housing supply.

This article relates to Welly Real estate due to the fact housing shortage means less sales in the market (supply not meeting demand) and could decrease business for Welly Real estate.

Advise to Welly Real-Estate could be to focus the business on property management as the market at present suggests tha choosing to rent over homeownership is easier and this could be a niche in the market that Welly Real-estate could direct there business and further generate income. Welly real estate could be in charge of taking on properties from landlords and managing them whilst receiving a commission. Due to decreasing number of house sales this could be quite beneficial to Welly Real-estate as they market for this is increasing and they have the chance to expand the business in this way.

Works Cited
Fairtax, NZ. “Capital not supplying enough houses-report”. Dominion Post. 20 April. 2014. A3. Print

Rush, A. "Property Values up 8.8pc". Web. April 4.2014. http://www.nzherald.co.nz/property/news/article.cfm?c_id=8&objectid=11233729

Phipps, B. "Property Values up 8.8pc". Web. April 4.2014. http://www.nzherald.co.nz/property/news/article.cfm?c_id=8&objectid=11233729

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